PHARMACISTS TURNED ENTREPRENEURS DESIGN ALL-NATURAL BEARD CARE BRAND FOR MEN OF COLOR
Pharmacists Dr. Derick McElveen Jr. and Dr. Theron Douglas created Everyday Fresh Club, a line of all-natural products specifically designed to address the deficiencies in hair, skin, and bald care products for men of color worldwide.
McElveen, a graduate of Florida A&M University and Douglas, a University of Florida alum, met while working on the same floor of a military hospital for a week in 2017.
Noting a lack of #blackowned beard care brands, the pharmacists used their expertise to develop a line of grooming, shaving and hygiene essentials. Everyday Fresh Club products are specially formulated to have substantial shelf life without the use of harmful chemicals and preservatives.